Wiliot Unveils Next-Gen IoT Pixel, Powering the Data Layer Behind Physical AI
Read Time: 3 minutes
Wiliot, a global leader in ambient IoT technology, has introduced the Wiliot Gen3 IoT Pixel, the newest generation of its battery-free sensing technology. This launch strengthens Wiliot’s mission to connect everyday products to the cloud and extend real-time intelligence into the physical world at global scale.
The Gen3 IoT Pixel represents a major advance in Wiliot’s ambient IoT architecture and significantly deepens the capabilities of the Wiliot Intelligence Platform—the AI engine that converts IoT Pixel data into continuous visibility and automated operational intelligence.
Together, the IoT Pixel and platform give retailers, logistics providers, and supply chain organizations a real-time data foundation to understand location, temperature, humidity, and movement of goods across complex, distributed networks.
Introducing the Wiliot Gen3 IoT Pixel
Building on Wiliot’s proven Gen2 design, the Gen3 IoT Pixel delivers higher performance, expanded energizing and read ranges, improved energy harvesting efficiency, and significantly lower unit costs. Its dual-band architecture—operating across 2.4 GHz and sub-1 GHz—enables longer-range energizing, stronger broadcast reliability, and adaptability across diverse supply chain environments.
Roughly the size of a postage stamp and requiring no batteries, the Gen3 IoT Pixel broadcasts encrypted Bluetooth Low Energy (BLE) signals that can be read by certified devices and access points. This creates an always-on sensing layer that streams physical world data directly into AI systems for instant analysis and action.
“The Gen3 IoT Pixel represents the next leap forward in how real-time data can be captured across supply chains,” said Julien Bellanger, President of Wiliot. “Its enhanced performance and cost profile allow companies to deploy ambient IoT at new levels of scale, fueling AI-driven operations, reducing waste, and enabling smarter execution.”
The Wiliot Intelligence Platform: AI for the Physical World
The Gen3 IoT Pixel serves as the primary data source for the Wiliot Intelligence Platform, which transforms raw sensor signals into actionable intelligence. By analyzing continuous streams of location, temperature, humidity, light, dwell-time, and movement data, the platform enables real-time visibility and automated decision-making across supply chains.
Five core solutions anchor the platform:
- Automated Cycle Counting for continuous inventory visibility without manual scanning.
- Automated Receiving to reduce dock-to-stock time from days to hours.
- Automated Shipment Verification to prevent outbound mis-shipments in real time.
- Reusable Asset Tracking for roll cages, totes, and racks to reduce shrink and optimize utilization.
- Temperature and Condition Monitoring to protect perishables and ensure compliance.
These capabilities allow organizations to operate on continuous data instead of periodic scans—improving accuracy, reducing loss, and enabling real-time automation from source to shelf.
Physical AI Adoption Accelerates
The launch of the Gen3 IoT Pixel follows a year of significant commercial expansion, including one of the world’s largest ambient IoT deployments. Leading retailers, logistics providers, and parcel carriers continue to adopt Wiliot’s technology to unlock new levels of operational intelligence.
This momentum reflects a broader shift toward Physical AI—where ambient IoT data feeds AI systems that interpret real-world conditions and trigger intelligent, automated actions. With Gen3 IoT Pixels and the Intelligence Platform, Wiliot enables supply chains to sense, anticipate, and respond in real time.
“Physical AI is becoming a defining capability for modern supply chains,” Bellanger concluded. “Our Gen3 IoT Pixels and Intelligence Platform deliver continuous, ground-truth data at scale—transforming how enterprises manage freshness, availability, logistics, and asset flows.”
