Loman Appoints Martin Briant as VP of Revenue to Accelerate Commercial Growth in Restaurant Voice AI
AI / Machine Learning | 3 min read
Loman (Austin, Texas), the restaurant voice AI platform designed to answer phone calls around the clock — handling orders, reservations, and guest inquiries through integrations with point-of-sale and reservation systems — has appointed Martin Briant as Vice President of Revenue. Briant will lead Loman's global revenue organisation, with responsibility for scaling commercial operations and advancing market initiatives as the company expands its platform. The appointment comes as Loman consolidates its position in the restaurant voice AI market, with existing integrations with SpotOn POS and OpenTable enabling full voice AI-powered reservation management and order handling for restaurant operators. Loman was founded in 2024, is backed by Next Coast Ventures, and raised seed funding in 2025.
"Martin brings a rare combination of hospitality experience and proven revenue leadership. As Loman solidifies its leadership in the restaurant voice AI market, Martin's expertise will be critical in helping us accelerate to the next phase of growth, expand upmarket, and deliver even greater value to restaurant operators."
— Christian Wiens, Founder and Chief Executive Officer, Loman
Briant's Background — Hospitality Roots, Revenue Leadership
Briant brings more than a decade of experience building and managing go-to-market teams across restaurant technology, payments, and SaaS companies. Earlier in his career, he held leadership roles in customer success and account management and began working in the hospitality industry through restaurant and hotel operations — giving him direct operational understanding of the environments Loman serves. This background positions Briant to oversee both the commercial scaling of Loman's platform and the customer success function that ensures restaurant operators achieve lasting value from the product. His mandate covers not just revenue growth but ensuring customers get the most out of the platform from their first conversation through to long-term success — a customer-led growth approach that Briant sees as the primary driver of sustainable commercial performance.
"I am excited to join Loman at such an important stage in the company's journey. The team has built a genuinely strong product with clear value for operators. My focus will be on growing the business while making sure customers get the most out of the platform from the first conversation through to long-term success. If we do that well, growth follows."
— Martin Briant, Vice President of Revenue, Loman
Key Takeaways
- • Loman (Austin, Texas; founded 2024; Founder and CEO Christian Wiens; backed by Next Coast Ventures; seed funded 2025) has appointed Martin Briant as Vice President of Revenue. Briant leads Loman's global revenue organisation with responsibility for scaling commercial operations and advancing market initiatives as the platform expands.
- • Loman's platform: a voice AI solution designed to answer restaurant phone calls around the clock — handling orders, reservations, and guest inquiries through integrations with point-of-sale and reservation systems. Key existing integrations include SpotOn POS (enabling voice AI for SpotOn restaurant operators) and OpenTable (full voice AI-powered reservation management). Platform also handles menu inquiries and catering services.
- • Martin Briant's background: more than a decade of experience building and managing go-to-market teams across restaurant technology, payments, and SaaS. Earlier career roles in customer success and account management. Began in the hospitality industry through restaurant and hotel operations — providing direct operational understanding of the environments Loman serves.
- • Briant's mandate: scaling commercial operations; expanding upmarket; ensuring customers achieve lasting value from the platform from first conversation through long-term success. His customer-led growth philosophy — "if we do that well, growth follows" — positions commercial performance as an outcome of genuine operator value delivery rather than a standalone sales motion.
- • Market positioning: as voice AI for restaurants moves from early adoption toward broader operator deployment, the appointment of revenue leadership with direct hospitality and restaurant technology experience — rather than generic SaaS sales leadership — signals Loman's intent to build commercial operations grounded in the specific operational realities of restaurant environments. The SpotOn and OpenTable integrations position Loman within the existing technology ecosystems restaurant operators already rely on, lowering adoption friction.